Smart Hustle Marketing Conference 2021: Jim & PJ to Share Secret of Running a Successful Business

Building a brand is not easy. Especially when you have just started and not many people know you, brand building process demands tons of effort and smart strategies. However, Jim and PJ Jonas did it well. They started a family business that became a well-known brand in the community. Are you curious about how Jim...

How to Tap Into Your Power Within

https://youtu.be/UJ-iE3uDH-k I am so overjoyed to have been able to sit down with Antonio Brown owner of men’s fashion brand LVL XIII. Our conversation was literally food for my soul, we discussed everything from walking in faith, making sure your actions align with the life you want to live and tapping into your POWER.   With...

From Homeless to Million Dollar Deals with Amari Ruff

https://www.youtube.com/watch?v=Uc5P6nR6HHg Amari has one of those gentle, humble spirits that you can’t help but love to be around. I was truly inspired by the conversation we had and the life lessons that took him from being homeless to starting two million dollar businesses.   We all have moments in life where we go through some level...

How to Tap Into the POWER Within with Antonio Brown

  https://www.youtube.com/watch?v=UJ-iE3uDH-k   I am so overjoyed to have been able to sit down with Antonio Brown owner of men’s fashion brand LXIII. Our conversation was literally food for my soul, we discussed everything from walking in faith, making sure your actions align with the life you want to live and tapping into your POWER.   With no formal...

The Journey with Nick: How to Make Lemonade Out Of Lemons

https://www.youtube.com/watch?v=NOXajBGReeg Key Takeaways: Whatever life throws at you, make lemonade out of lemons Consider businesses with low barriers to entry Product diversity is key especially in seasonal businesses There is no way around the hard work, you have to put the time in Allow your vision and purpose guide your business decisions I...

Find Your Niche. If You Sell to Everyone, You Sell to NO One

Every entrepreneur should find their niche ASAP!  This can be tricky.  As the market evolves and consumer demands change, finding where you belong can be a complicated task.  But let me first explain why a niche is important to a Smart Hustler. A niche is where you differentiate yourself, define your lane and articulate the...

Customer experience

How To Know Your Value in ALL Situations

In my 7 years as a Marketing Consultant, I have observed that there is a distinct difference between Price and Value!   Price is how much something cost. Value, on the other hand, can be objective and subjective depending on the individual or circumstance, like the adjectives Good and Great! Let me explain. Value sometimes...

seth godin

Seth Godin to Headline the 2017 Smart Hustle Small Business Conference Speaker Lineup

Each year, the Smart Hustle Small Business Conference presents a lineup of fantastic speakers - experts on everything from leadership and business development to branding and marketing, with a particular focus on small businesses! But when a marketing superstar like Seth Godin is part of your conference’s speaker lineup, you know it’s going to...

Combine Search and Social for Marketing Impact

Many businesses still view social and search advertising as separate and distinct marketing strategies. However, when businesses rely on only one marketing tactic, they are missing out on consumers who are in different phases of their buying journey. Consumers have different preferences for consuming information online, and data shows that a digital marketing approach...

How the Texas Humor Mobile App Helped Grow their Business

How Texas Humor Used a Mobile App to Grow Their Business

Mobile apps don’t often get as much play as other marketing platforms because, well, there’s the technical know-how required to build one as well as the cost. But after talking to Jay B, founder of Texas Humor, and Casey from Shopgate about how they worked to create the app for Texas Humor, it may...