How to Increase Sales using Email Marketing (YES!)

Surprisingly, email marketing is still relevant as one of the most effective tools in the digital arena. One might assume, in a world full of social media and ever-evolving platforms and apps, email marketing might have died years ago. However,as evident by the data, it is not going obsolete anywhere near soon. In this post,...

Smart Hustle Marketing Conference 2021: Tim Ray to Speak about Increasing Engagement with Your Email Marketing

Do your emails bring in sales? Your audience receives hundreds of emails daily. And the chances are your emails can get lost in the stream of emails finding a way the inbox of your prospects/customers. If you want to stand out from the crowd, you need to be creative. At Smart Hustle Marketing Conference...

2 Dominant Small Business Trends for 2020

Two dominant small business trends for 2020 that Mailchimp sees, according to John Foreman. Mailchimp’s chief product officer tells Ramon Ray that COVID-19 has transformed the business landscape this year. More importantly, that fact means the trends show how small business leaders are finding success amid the pandemic. John has been at Mailchimp for a while....

Web Artificial Intelligence technology machine learning AI Mailchimp update

Mailchimp Update Integrates AI capabilities and Smart Tools for Entrepreneurs

The newest Mailchimp update integrates smart features into the marketing platform, including AI capabilities and a suite of familiar tools. Launched this week, the latest Mailchimp update promises smarter marketing for small businesses, including better managing and growing audiences. All in all, Mailchimp is highlighting nine key upgrades in its latest release. Continue reading below to...

customer experience marketing

Customer Experience Marketing. It’s Even More Important Today.

Many of us business owners are quite familiar with with sending emails to our customers, email marketing. We're also very familiar with the need to post to social media. However, what about the customer experience. It's time to go beyond marketing as usual, even in these challenging times. Recently I spoke with Adam Johnson...

shopify email

Shopify Email: Email Marketing Designed for E-commerce

Shopify users rejoice! Email marketing just got a whole lot easier on the widely used, and increasingly popular, e-commerce platform. The e-commerce powerhouse just released Shopify Email, an email marketing tool designed to help you build meaningful relationships with your customers in an increasingly crowded commerce landscape. Last year, in an effort to make digital...

Mailchimp Exec Shares Her 5 Best Secrets for Marketing Success

Mailchimp is one of the leading brands enabling businesses to get more customers and keep the ones they have. Mailchimp is best known as an email marketing company, but it now does so much more, including websites, marketing automation, CRM, advertising and more. Darcy Kurtz, VP of Product Marketing at Mailchimp shared with Ramon Ray...

6 Experts Share Tips on SEO, Video Creation, Product Launches, Email Marketing and Online Courses

At Social Media Marketing World 2019 in San Diego, Ramon Ray interviews 6 experts from leading brands about marketing. Ramon interviews experts from Emma (email marketing), Teachable (online courses), SwitchPod (hand held tripod), Vimeo (video hosting), SEM Rush (SEO optimization) and Promo (video creation). Email marketing is SO powerful. Yep, social media marketing is great, but email marketing is BETTER. You can reach...

ActiveCampaign Brings Multichannel Integrated Marketing for Small Businesses with Conversations @activecampaign

From ActiveCampaign - ActiveCampaign a sales and marketing automation service for small businesses announced the general availability of Conversations, unlocking multichannel communications to influence the entire customer experience. Now, small businesses can seamlessly bring their Conversations into ActiveCampaign and leverage its industry-leading automations to create unique experiences for each customer. Conversations gives small businesses an easy...

Turning Subscribers into Buyers: How Email Marketing Tools Stack Up

Turning Subscribers into Buyers: How Email Marketing Tools Stack Up

Have you recently invested money in a marketing campaign that fell flat? As any business owner is aware, in order for consumers to engage with and respond to your brand message, you must capture their attention with dynamic content. With unique personalization techniques, email marketing tools and templates allow clients to make bold statements...