Can Magic Help You Grow Your Business? Maybe, But Differentiation Definitely Can

Mark Levy is the founder of Levy Innovation LLC, a positioning and branding firm that helps thought leaders grow their personal brand and business. Mark says he typically works with 2 types of clients.  The first: those who are already famous before they reached out to Mark, and he helped them differentiate and...

Authenticity: 2019’s Biggest Marketing Trends for Small Biz

Marketing for small businesses is becoming increasingly difficult. Customers are growing tired of traditional paid and owned advertising. We’re living in the age of the customer experience, and the same principles apply when it comes to marketing. Consumers want a brand they can trust and build a relationship with. They want to connect with...