media

Get Publicity With Little or No Money – Smart Hustle Interview

Getting your business “out there” or known is a bit different than traditional marketing. Good PR requires a different technique, and Christina Nicholson gave us a quick education on how it works, some tips to keep in mind, and things you should steer clear of. And with many businesses shifting their marketing and messaging...

Smart Hustle Pitch Get Media Attention

5 Reasons Why Your Small Biz Needs Media Attention

Have you ever thought about using media attention as part of your marketing strategy? Having an independent media source highlight your business can be invaluable. Print, radio, and TV media attention has many benefits, here are 5 you simply can’t afford to pass up: 5. Enhance Credibility We say nice things about our own businesses all...

How to Get Press for Your Brand – Becca Brown at the Smart Hustle Conference in NYC

The 13th Annual Smart Hustle Small Business Conference with Seth Godin takes place on Nov 8, 2018 - https://smarthustle.com/conference.  We wanted to give you a taste of what to expect and MORE at this year’s conference by giving you a little summary of one of last year’s amazing presentations. In 2017, Becca Brown, a previous...

Use HARO To Boost Your Holiday Sales Publicity. Here’s How To Use It.

If you’re a small business owner that’s actively looking for more publicity, there’s a tool that could easily double your efforts, and it’s called HARO. HARO stands for “Help a Reporter Out” and it serves as the best way to get the media’s attention and increase traffic to your website. How? Well, it’s actually pretty simple!...

Solemates founder and shark tank contestant

Solemates Founder and Shark Tank Contestant Shares Secrets to Media Attention at 12th Annual Smart Hustle Small Business Conference

Entrepreneur, Becca Brown, shares her insights on starting and growing a business at the 12th Annual Smart Hustle Small Business Conference. She’ll reveal her tips and best practices for getting media attention and more. Becca Brown is the co-founder of Solemates, https://thesolemates.com/, originators of heel protectors that prevent women’s spike heeled shoes from sinking into...

TV Interview

5 Tips to Secure TV or Radio Publicity to Promote Your Business

As entrepreneurs we are always looking for creative ways to grow our business, to gain more raving fans and create more clients or consumers. In this day and age, most businesses are building their empire online because it feels natural. We live in a virtual world, and it gives us instant feedback. An online business...

ready for media coverage

Are You Ready for Media Coverage and Publicity

Recently, Ramon interviewed two entrepreneurs, but as the interviews began, it became clear that they were not yet ready to be interviewed. They weren’t prepared to speak about their business. They were unsure how to answer questions. And they could not communicate their journey and the story of the business in a positive and...